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4X4 IS A PROJECT BASED FASHION EXPERIMENT.
A PERPETUAL WORK IN PROGRESS THAT IS OPEN TO INTERPRETATION.
4X4 IS A CONTEMPORARY FASHION LABEL DEFINED BY AN IRREVERENT APPROACH TO DESIGN. THE BRAND DRAWS FROM PERSONAL AND CULTURAL ARCHIVES TO REFRAME FAMILIAR MOTIFS THROUGH A POST-IOS, CONCEPT DRIVEN LENS. 4X4 EXISTS AS AN EVOLVING PROJECT, UNAPOLOGETICALLY ROOTED IN CONTRADICTION, CURIOSITY, AND THE PURSUIT OF UNCANNY HORIZONS.
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© MAX MOLLISON 2026
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